Our Story

Interaction was founded by a group of dedicated international and local Yemeni experts to manage the ever-growing needs of development work in Yemen. It all started in 1996. Back then, Khalid Al-Dubai who was working for an innovative urban primary health care Dutch funded project in Yemen, and Dr. Frits Muller was the project back stopper both agreed to set up Interaction as a private not for profit organisation to meet the ever-growing needs of development work in Yemen. Later on, the team expanded to include Roy Stoves, Wendy Lee, Dr. Mohamed Ibbi and Dr. Ghazi Ismael.

From its inception, Interaction won a bid in partnership with two international organisations to manage a National Program on IEC for MCH & FP in Yemen with Roy Stoves as the program team leader, but sadly died, and his death was a shock for the team and a setback for Interaction.

Since 2014, our work has evolved into third party monitoring of humanitarian programs and projects as a result of the armed conflict. In doing so, we continue to make a positive contribution to the improvement of health and socioeconomic status of the poor and vulnerable people particularly women and children.

Snapshot About Us

Interaction has over 25 years of relevant experience in research, monitoring and evaluation (M&E) with five years specific experience in third party monitoring (TPM) in fragile and conflict affected states specifically in Yemen. With this wealth of experience, we guide our clients throughout all stages of M&E. From the design of monitoring tools, to data collection, data analysis and reporting.

Our M&E experience spans the full range of sectors (i.e. Food Security, Nutrition, WASH, Health, Shelter, Protection, Child Protection, Social Policy, Education, Communication for Development, Social Policy, Cash Transfer, Cash for Work including Labor Intensive Work). We have the range and depth of technical expertise, experience and commitment to successfully complete monitoring assignments in an increasingly challenging environment.

Testimonials & Acknowledgements

I am writing personally to thank you for your contribution in making Ta'zeez - Independent Monitoring of DFID's Yemen Programme a success. We know from our strategic dealings with the Department for International Development that this programme has been acknowledged at the highest levels of DFID and without your commitment, resilience and spirit the programme's achievements would not have been possible. It has been a considerable achievement to continue to deliver the programme over the last four years in such a fragile and challenging environment, and has undoubtedly contributed to ensuring that Yemeni people in great need have continued to receive much needed aid. I understand the Programme has been significant in providing the UK government Department for International Development with the required assurance and confidence to operate in Yemen and has enabled them and their partners to improve the effectiveness of provision of aid. British Council is also grateful to you Khalid for prioritising our work over other potential contracts. My understanding is that you and the team at Interaction have in a very real sense faced significant challenges and risk in order to complete the studies and provide robust verification and analysis. I have also been told that your experience, skill and knowledge have been highly valued assets for the Ta'zeez team as a whole. I hope you can pass our appreciation to Raba'a, Mukhtar, Mohammed, Thabet especially, but also the fieldworkers and those behind the scenes without whom this work would also not have been possible. We truly hope we can work together again in the next phase of Ta'zeez.

The Arab Centre for Research and Policy Studies have completed processing the data for the Opinion Poll Survey, which you have participated in making it a success. I would like here to express my thanks and appreciation for your cooperation. Hoping that this fruitful cooperation continues in the future. I believe we have together accomplished great achievement. I also put in your hands three summary documents for the report, which will be issued in a book later. Hoping that you contribute with us in drawing attention of journalists, media professionals and academics in your country to this topic, and the need to address it and write about it and use it as a source.

Dear Khalid,
I hope this finds you well.
I am glad to let you know that the final Report and the Executive Summary of the NSPMS has been uploaded to our website and will be printed soon by UNICEF Yemen. I would like to take this opportunity to thank you for all your effort to this endeavor even though it was more challenging than we all could foresee!


DFID Yemen Social Fund for Development – Impact Evaluation.

The Yemen-based organisation Interaction implemented the quantitative survey and the qualitative study. Their managing director, Khalid Yasin Dubai, led the fieldwork and data processing[1], and his management team included: Abdullatif Al-Shaibani (quantitative survey fieldwork manager), Tareq Al-Madhajy (data processing manager), Thabit Bagash (qualitative survey expert). The quantitative survey involved 23 team leaders for rural projects, 64 female enumerators for rural projects, 23 field editors for rural projects, and four male enumerators for urban projects. In addition, the qualitative study involved three fieldwork team leaders, six facilitators and six notetakers.
The team of international consultants, who produced this report, would like to acknowledge the considerable efforts and contributions made by the entire team from Interaction.

[1] Data processing involved designing the data entry program in Oracle; checking, editing and coding; data entry and quality control.



Yemen National Social Protection Monitoring Survey (NSPMS): 2012-2013 Final Report

The National Social Protection Monitoring Survey is the result of a collaborative effort between UNICEF; the International Policy Centre for Inclusive Growth (IPC-IG); Yemen’s Ministry of Planning and International Cooperation; Interaction , a national research institution; and the National Social Protection Monitoring Survey Technical Committee. Finally, this report would not have been possible without the support of UNICEF Yemen, particularly senior management and all programme team members, especially Julien Harneis, Jeremy Hopkins, Juan Santander, Ali Alqubati, Shabib Alqobati and Hanan Al Medhwahi. We also extend our thanks to Deirdre O’Shea; all team members from IPC-IG, especially Jorge Chediek, Diana Sawyer, Roberto Astorino, Paula Simone, Rosa Maria Banuth, André Lyra, Mariana Hoffmann, Zena Mouawad and Manoel Salles; Interaction Consulting, especially Khaled Al-Dubai and Abdullatif Al-Shaibani; and everyone who contributed to the completion of the National Social Protection Monitoring Survey.

Our Quality Policy



Quality Policy Statement

Interaction to become one of the leaders in Monitoring and Evaluation in the region by ensuring clients’ satisfaction in data quality and timely delivery, through professional excellence, using innovative approaches, by motivated and inspired personnel, and embracing the principles of respect and integrity and to be committed to implementing an effective quality management system in accordance with the international standard ISO 9001:2015



Quality Objectives and Strategies

Interaction is committed to the quality policy by implementing the following quality objectives:
1. Achieve a high level of clients’ satisfaction
2. Secure an increasing number of medium- and long-term projects
3. Ensure timely delivery of quality data and reports
4. Ensure data delivered is fit for purpose
5. Ensure staff are trained, motivated and retained
6. Ensure staff comply with Interaction Safeguarding Policy and Ethical Standards
7. Ensure that our services comply with local laws and international standards, including ISO 9001:2015
8. Maintain the effectiveness of the quality management system for continuous improvement
Khalid Yasin
Khalid Yasin
Managing Director